Wherever you turn online, via email, or at a trade show, there are countless marketing agencies that promise to boost your bottom line. Many of these agencies offer a cookie-cutter approach, designed to get you to sign on for services that you may not need or be ready for right now. That’s not how we operate.
At Reach Beyond Marketing, we have years of experience backed by data from working with over 200 aesthetic medical practices. We use this knowledge to take a more pragmatic approach to your business marketing, reviewing things like the scope and size of your practice, region, years in the market, and sales goals to determine your monthly marketing spend. From there, we hone in on the digital marketing tactics that will give your unique business needs the most bang for their buck.
For many medspas, this may mean an emphasis on content marketing, utilizing regular blog and social media posting, email broadcasts, and search engine optimization to raise visibility and establish a position as an expert in the field. For others with larger budgets, we might layer on pay-per-click landing page strategies, social media ads, and reputation management. Across the board, we would likely encourage Google Ads to help you connect with the people in your area who are already looking for your services.
This is why almost all Reach Beyond Marketing clients also receive management and marketing strategy support from the team at Acara Partners. We firmly believe that there is no “one-size-fits-all” solution when it comes to marketing your aesthetic medical practice. We know this industry, and use that knowledge to help you craft the ideal marketing plan for your specific business. We also continuously evaluate your plan, making suggestions, changes, or additions as needed to ensure you are always optimizing your spend and reaching your core audience.
Partner with the team that puts your business first. To build your personalized medspa marketing strategy and discuss which tactics are best suited for your practice, contact the experts at Reach Beyond Marketing today.