Our Approach
World-renowned cosmetic dermatologist Dr. Lisa Donofrio had previously worked with Reach Beyond at one practice, so when it came time to open her own dermatology and aesthetic center, she knew where to go to develop her brand from the start.
Reach Beyond utilized Dr. Donofrio’s name as the building block for her new practice. Through the use of social media, press releases, and a streamlined and sophisticated website, Reach Beyond made sure everyone in the area knew that Dr. Donofrio had her own practice—and that it was a must-see. The marketing and content writing teams at Reach Beyond built up the anticipation for Aria DermSpa’s launch date, and Dr. Donofrio hit the ground running when her doors finally opened. Now, Reach Beyond continues to build on this successful launch by providing Aria DermSpa with a plethora of digital services.